The Dark Knight – July 18 – PG 13 – $471,082,150
Genre = Action/Crime/Thriller.
Target Audience = Males over the age of 13.
This is because the movie is seems to feature aspects which could be inappropriate for minors, such as use of language, intimate scenes, scenes of death/destruction. In terms of gender, this seems to be a movie that is typically associated with male preference.
Iron Man – July 18 – PG 13 – $317,058,295
Genre = Action/Adventure/Sci-Fi.
Target Audience = Males over the age of 13.
This is because, again, the movie features aspects unsuitable for a younger audience e.g. death/destruction, language etc. The gender would probably be male again as this seems to be another typical male-associated movie.
Indiana Jones and the Kingdom of the Crystal Skull – May 22 – PG 13 – $315,070,993
Genre = Action/Adventure.
Target Audience = Males over the age of 13.
This is because, again, the movie features aspects unsuitable for a younger audience e.g. death/destruction, language etc. The gender would probably be male again as this seems to be another typical male-associated movie.
Hancock – July 2 – PG 13 – $225,022,587
Genre = Action/Comedy/Crime/Fantasy.
Target Audience = Anybody over the age of 13.
This is because this movie seems to feature material unsuitable for a younger audience e.g. the use of language, the subjects mentioned in the movie etc. There probably is no reference for the gender of this movie and this is because it seems to apply to both females and males, perhaps some actors may helps shape this equality of gender preference for the target audience, such as Will Smith (who almost always seems to attract a higher female audience than male).
Wall-E – June 27 – G – $214,129,943
Genre = Animation/Adventure/Family/Romance/Sci-Fi.
Target Audience = Appropriate for all audiences/Children mainly.
This is because it is G Rated, which, In the USA, specifies that it is suitable for a general audience. Also, the movie gives an indication, by the use of animation, that the specific audience are children.
Kung-Fu Panda – June 6 – PG – $211,933,936
Genre = Animation/Action/Comedy/Family.
Target Audience = Appropriate for all audiences, but mainly children.
This is because it is an animated movie, and features aspects appropriate for families. Therefore it has a childish effect to it, creating the target audience to be mainly children.
Sex and the City – May 30 – R – $152,087,494
Genre = Comedy/Drama/Romance.
Target Audience = Mainly females over the age of 17.
This is because it features explicit material that is not suitable for anybody under the age of 17, unless accompanied by an appropriate adult. It features sexual scenes, very strong language, and conversations of subjects unsuitable for a younger audience.
Chronicles of Narnia: Prince Caspian – May 16 – PG – $141,364,159
Genre = Action/Adventure/Family/Fantasy.
Target Audience = Probably anybody over the age of 17.
This is because it is a PG Rated movie and therefore parents of those under the age of 17 are cautioned that some aspects featured in the movie may not be suitable for their children. It seems the genre does not specifically target a certain audience, since there are many people today from both genders who prefer films of these genres.
The Incredible Hulk – June 13 – PG 13 – $134,189,490
Genre = Action/Sci-Fi/Thriller.
Target Audience = Probably young males over the age of 13.
This is because this seems like a typical action movie, following a death/destruction pattern. This is a type of movie that is typically associated with males and, since it is PG Rated, it would not be appropriate for anybody under the age of 13, unless accompanied by an adult.
Wanted – June 27 – R – $133,319,410
Genre = Action/Crime/Thriller
Target Audience = Probably anybody over the age of 17.
This is because this movie seems to feature very typical male-associated aspects. However, it features a woman as one of the main protagonists, which connotes that this movie is not specifically targeted at one particular genre.
No comments:
Post a Comment